What can you do to make your offer unique, while also making sure it’s clear and simple? How can you make it the most appealing, the most eye-catching? Consider extending your offer until April or May 2021 with the stay and spend scheme in mind. Be aware of the huge number of businesses that will be demanding attention from the customers you want. With the phenomenally different kind of year we find ourselves in, it’s arguably even more important for you to emphasize your Black Friday/Cyber weekend offers if you are partaking in the sale. Let’s take a look at some results we noted from Cyber weekend last year compared to a normal weekend of sales:Īnother thing we noted was that 2 in 3 transactions were through mobile on the Saturday & Sunday of Cyber weekend. We don’t know how it happened so quickly, but here we are again – Black Friday, 27th November 2020, is approaching at lightening speed!
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